Facebook knows how to use its huge user base to its advantage. One of the ways to provide users with useful features is to use Facebook Marketplace. Everyone can buy and sell items through it. We will show you everything you need to know to sell on Facebook.
We want to make it clear that Facebook Shops and Facebook Marketplace are not the same. If you would like to learn more about the latter, you can read our article.
You just need a Facebook account. One of the built-in features is that you don’t have to create anything new. The menu on the left side of the screen has a section called the Marketplace.
What are your options once you get there?
The Marketplace enables you to:
- Browse available listings
- Buy products that you are interested in
- Sell products
On the main screen, you can see offers for users in your area, which are called Today’s picks. There are 18 categories to choose from. Other buy/sell Facebook groups are connected to the Marketplace.
You have access to additional parameters when you select a category. You can choose in the vehicles category.
- A subcategory (from boats to trucks)
- Minimal and maximal price
- Exterior and interior color of the vehicle
Here’s how the list of available listings looks:
The user gets information on the price, product name, location and distance from their current location You have to look at the listing in order to find more details. More details are revealed when you do. You can check mileage, transmission, fuel type, engine type, and number of users in the vehicles category. There is also a place for pictures. The number of available details is lower in other categories Users can only set the product’s condition in the Home Goods category. It is up to the seller if they want to say anything about the product.
You might want to sell something on Facebook. What is the process like?
You have to click on the button on the left side of the screen to make a new listing. The creator will guide you through the entire process. The type of your listing is important. There are three choices to make.
The next step is to fill in all the details.
You have to give us information about the title, price, category, and condition. There is more room for your description. The last two options are for online stores, but you can also provide information on the product’s availability, tags, and SKUs. You can change the location and add photos. In the middle of the screen, you can see a preview of your future listing so you can make changes quickly. You can save the draft and get back to it later if you aren’t ready to publish.
You can decide if you want to show your ad on Facebook or not. It is pretty much it! The process is very simple. If you have all the necessary information, you can place a new listing in a few minutes.
Facebook Marketplace for business – how to succeed
We would like to know if the platform is good for your business. In our opinion. According to Statista, as of the first quarter of 2021, Facebook had over one billion monthly users. That is a large audience for your products. If you sell physical items, you can easily make changes to the platform to make it work for you.
What do you need to do to get noticed? Take care of the elements.
The majority of customers buy with their eyes Make sure you have high quality images of your product.
You have to take care of the detailed description craigslist ad posting services, because they don’t allow you to fill in many more details. More customers will find a description attractive.
You can increase each listing by turning it into an ad on Facebook. It is a good idea to test this option if you want to sell your products quickly.
The price is important. If you want to succeed on the platform, make sure your prices are attractive. Our role begins here.
We help online stores develop and maximize the most effective pricing strategies. We have a price monitoring tool that you can use to make sure your products are priced right.
Do you want more? You can get a free demo.